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Thursday, July 10, 2008 

Autoresponders - Are You 'Killing' Your Online Business By Not Using Autoresponders?

These days, autoresponders are a must for any online business! Without using autoresponders, an online business is not maximizing its profits for one simple reason - it is not following up with its visitors and potential customers. And that's a big folly.

Here are some reasons why you might be 'killing' your online business by not using autoresponders in your marketing:

1. You might be wasting your traffic. Think of it like this - if only 2% (the average sales conversion rate online) buy your product the first time they visit your site, that means that 98% of your visitors are leaving your site without buying! And if you do not capture their details for further contact, most will never return again. Although some may even bookmark your site for reference, most will forget about it (think about the distractions of modern life these days!)

2. Having a means of repeat contact and exposure and increases your sales. Let's say an average subscriber stays on your list for an average of 3 years. That means that during the 3 years, you would have sent him tons of emails reminding about your offers, and to add to that, you are also sending other relevant recommend offers to him! Do you think he will buy even at least once during the 3 years he is on your list? Most would! Instead of having a visitor exposed to your business for a few minutes (if you don't build a list!) you now have a subscriber that you can expose to your business for 3 years! It's powerful when you just think about it.

3. Having a list is a powerful tool of leverage in joint venture negotiations. When you have a list, joint venture partners know you have a subscriber base that could be mutually beneficial to them. More joint venture partners will be willing to work with you if you have a powerful negotiation tool such as a responsive mailing list.

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 51-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your FREE copy now before it's gone!

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